Google is working all the time to make sure that high-quality content is given priority in search results. It gets better frequently at weeding out the cheaters, those who attempt to rank high not because they are producing content that is genuinely valuable, but because they are manufacturing links from sites that are meant to fool Google. These “methods” are routinely uncovered, and once found, Google will remove those sites from search rankings by “de-indexing” the website. As a leading Boston SEO agency, we work with brands that are already adding value to the world, including valuable information. Search Team SEO will help you curate, package, and deliver your information in such a way that Google not only approves of it but loves it and wants to promote it.